Tech Direction, Film Direction

250 CAMERA STROBES ANIMATE
TO CREATE THIS INTERACTIVE
MUSIC EXPERIENCE.

This is an interactive music video for "Bright Siren" by the Japanese band androp. The title and the lyrics "not to let it become just memories" inspired us to come up with the idea of creating animations with cameras and their flash strobes. We made a wall of 250 cameras and controlled each strobe through a computer program. All the lights in the film are real and no CG was used. On the website, people were able to view the photos taken by the cameras during filming and to create their own "strobe messages" which can be embedded in the video to share with friends.